There have always been promises of what next marketing wave will be the future but the benefits of interacting with customers and potential customers through social media sites cannot be missed by companies.
It has to be an interaction, it cannot just be a sales pitch and attempt at selling but of course, this should always be an underlying factor in the social media marketing strategy.
How to market successfully without coming across as marketing too strongly is the real issue and Facebook fanpage iframe is definitely one way to improve upon your social media marketing strategy.
The purpose of a fanpage iframe is to allow a frame or window to appear within your Facebook fanpage and allows you to have the appearance of your own webpage within your Facebook page profile.
You can see why Facebook and other social media sites are happy with this progression because it keeps people on their site.
However, it should be of benefit to you and your company as it means that you can have your own website, built and developed on your personal server and by calling it an application; it can be displayed on a social media site.
Some social media users don’t want to be taken away from the site they are using but now, you don’t have to entice them away.
Everything you wanted to show or inform people of on your own site can now be fully displayed on your Facebook page profile.
The visitor feels more relaxed because they haven’t migrated from their social media home and they can invite their friends to look or give you a thumb up there and then.
The ability to incorporate videos, photos, giveaways, opt-ins and virtually anything you want to a standard social media page is a massive leap forward in social media marketing.
Up until now, it has been about building a fan base and bringing them to your site, now, you can bring your site to the people.